Introducing Waves Creative Access

Absolutely no one is listening to us! Here is the answer I got from waves on my request today. You guess it - Big slap in da face!

Waves:
Hi Sven,

Thanks for contacting Waves Tech Support.

Over the years we received many customer requests to move away from the Waves Update Plan for plugins and bundle updates. Waves Creative Access is the direct response to these requests and provides many additional benefits beyond plugin version updates for our customers.
These include:

  • Full access to all the included plugins (compare Waves Ultimate and Waves Essential here: click “See plugins” below the pricing)
  • Free updates for the included plugins, at no extra cost, each time a new software update is released
  • New plugins are added regularly, as they are released, at no extra cost (Please note new plugins will be added to both Essential and Ultimate, but more frequently to Ultimate)
  • Personal technical support, by phone, chat, and email
  • StudioVerse, the AI-powered community for plugin chains
  • Limited time: 2 free months of Splice Sounds!
  • No commitment, cancel anytime

Note: Waves Creative Access does not include Waves live sound applications such as [eMotion LV1], [SuperRack], [SoundGrid Rack for VENUE], and [Dugan Speech].

That being said, in case you have purchased Waves products prior to the release of Waves Creative Access you can continue to use them in the license version you own on the operating system and host application versions it is compatible with, for as long as needed.

If you have any further questions about Waves Creative Access please [contact our Sales Team].

Let me know if any technical assistance or information is needed.

Best Regards,

My answer:
** Are you kiddin’ me?!?

You neither respond to my questions nor to the request to upgrade all my plugins to the latest possible version!

That’s in no way customer-friendly - it’s more of an ■■■-kicking like “Tough luck, ■■■■ off”! A huge slap in the face!

It’s not the way it works, I expect clear support! And at first, bring everything registered to my account manually to the latest version pls.

Best regards**

3 Likes

Shameful! I hope you fired the person that came up with this idea. Overwhelming negative response here and on social media. You just killed your company is one move. Well done!

Deleting all my waves ■■■■ and making sure others know what you are up to.

1 Like

Actually, their EULA (which I’ve made a copy of) section 5b - still states that perpetual licences can be upgraded for a fee.

6 Likes

Why there is no option to a discount or a lower value for all of US that have lots of Waves plugins already?!

1 Like

I’ll continue using the plugins I own until they stop working. But I’ll never purchase or subscribe to another Waves product. :wave:

Personally I have mercury and two (seperate) versions of platinum. To do this is surly illegal.
I’m going to be contacting everyone I can, state members in USA, AAA and in Australia the ACCC. I’ve spent tens of thousands only to havst investment negated and made void. I have already talked to my companies in house council and this breaches many trade practice acts. It’s also immoral and pretty horrible to do to customers. That will be it for waves. I put up with losing a lot of money from avid when they did it, but there was no alternative. With this there’s ua, plug in alliance and boutique. This is a messed up thing waves. I hope you change your minds for your companies sake. A lot of people are sick of being screwed over.

3 Likes

Absolutely No one is listening - anytime answer is the same stupid prephrased textblog about WCA subscription

6 Likes

The one thing that i would do is to OS freeze/lock your current I7 setup, installing no new OS on this machine. In that way you’lll make sure that all is working as expected and you can open your old mixing sessions for stem delivery only. V12 will work just fine on your I7 even if the WUP has expired. There are no restrictions if you don’t system upgrade your mac mini.
On the other hand, i would not install any new waves stuff on the new M1 / M2 computer and go with alternatives. It worked for me with my older sessions on older systems


1 Like

Picture from Waves support site:

Even if these statements sound like a farce I‘m really curious if you keep promise and take the „opportunity to correct your mistakes and learn from them.“ 
 if you still get this opportunity at all.

3 Likes

no way!
i spent hundred of dollars in your plugin, fit you tried to ■■■■ money with the WUP (i occasionally updated my “bundles” in the years, and now I diover athen in a year or so, I can thrash all my plugins.
Not a smart move, I believe, I have now ro ditch all you rplugins and direct my money to other developers

I Can understand offering subscription, but sub-only is a no-no—

BTW: NI, Izotope and friends, be warned


Oh, I think they get it alright. I never do any software subscriptions. If a software developer wants my money, all they have to do is make a modest investment to upgrade their product with useful capabilities.

It is really simple. I am happy to pay good money for value. I won’t pay for a promise.

I’m disappointed as everyone else here. Since music is my hobby, I’m using the many plugins I bought in the last decade only occasionally. It won’t make sense to pay for a month when I don’t use them.

My next step is finding alternatives. RBass might be replaceable by bx_subsynth (need to try it), L2 by maybe Voxengo Elephant, I already prefer UAD emulations


The only good thing is that I can clean up my far too many plugins by abandoning Waves and becoming faster when mixing.

2 Likes

Yes, WUP model was not that bad, only the price was wrong. And not they replaced it for something even WORSE. ■■■■ move from waves.

1 Like

I think the problem isn’t that Waves is “taking” licenses away. It’s that they’re renegging on the structure that they sold. That structure being that they would cut upfront plugin costs and to make up the deficit, they’d take revenue from WUP to justify keeping old plugins up to date. Paying for continued use was shitty business practice, but it worked.

The problem is that now many people have paid hundreds if not thousands to waves and instead of 60 dollars worth of updates every year or two, it’s now minimum 250 to make sure you get the plugins that are indispensable to your workflow. Even if you only need one or two that are only in the Ultimate bundle.

What people are mad about is that you have created a cable package. A bunch of things we don’t want just to keep using the few programs we like. It’s a waste of our time and money and not only that, we’ve seen that other companies can successfully implement subscription deals alongside perpetual licenses and waves is actively choosing to take away the choice from its consumers.

Ultimately even less than a year down the line, there is no real way that Apple users can avoid updates. Delaying them slows down your computer and makes new software incompatible. So the choice is now either abandon waves entirely or shell out way more money than you were ever gonna spend on things you don’t want.

We entered into one arrangement and without any warning, Waves is now charging people way more and there is no alternate option but piracy.

I don’t like yelling at people online, but this was really bad.

2 Likes

This does not help me in any way. If you read my post above, which I wrote for the purpose of the Waves team reading it, I just upgraded my operating system a very short time ago, and now almost none of my Waves plugins can be used, despite the large amounts of money I paid for them. I had not yet purchased WUP because my operating system upgrade was so recent, and you gave us perpetual license owners absolutely no advance notice of this change you just made. Waves needs to, at the very minimum, upgrade everyone’s perpetual licenses to v14. That would be the absolute minimum action your company needs to take right now, and you really should do a lot more than that.

4 Likes

Here is a suggestion for you WAVES Mgmt:

The current value (before this subscriptions mess) of a costumer’s plugins that exceeds $1000, gets a voucher toward Ultimate subscription up to a max of 10 years.

If you do that, clearly you wont get subscription fees from me for years, but you will keep me as a customer to possibly pay again in the future. You don’t, you most certainly will lose me as a customer immediately and forever. I promise you one thing, I will never return.

So, either way, you will not get more money from me until I am satisfied with a deal that is fair to me, the customer.

See, I have paid you many, many thousands of dollars for Mercury before you started giving it away, before you started charging WUP, etc. Infact, I own multiple copies of Mercury + Studio Classics, Abbey Road, Virtual Instruments, MultiRack, Super Rack, LV1/64, TRACT/Smaart, etc. They are soon to be worthless and useless. Not okay.

You think you can just dismiss that idea? Well, go ahead. I will cancel you. Waves as a company will die a slow corporate death by losing one customer (or thousands) in a single day.

In addition, I call for the CEO to resign. Anyone that pulls something this reckless needs to be fired
along with whoever the brain children were that conceived of the idea in the first place.

Personally, I have uninstalled every piece of Waves software I own, until I am satisfied with a solution.

10 Likes

Have many Waves plugins but will NEVER subscribe. Bye Waves


3 Likes

No way in hell I’m paying $300 a year for a handful of very replaceable plugins. I only own 7 or 8 plugs and use 2 in my template. So now I have to shell out a ton of money (FOREVER) to use those couple of plugs. Goodbye waves, nice knowing ya! lol

1 Like

This is pure bad news for collectors like me, sorry guys, no spending for sub ever.

2 Likes

Bye Waves.Such a bad move. Sorry, but you really deserve all of your loyal customerbase leaving.

2 Likes